Volt One · "Un-Stuck"

Launch campaign hub — live ad units, placements, copy platform, results.

The ad family, running

Real HTML/CSS ad units at IAB sizes — not screenshots. Animation pauses with your reduced-motion setting.

300×250 medium rectangle · animated
728×90 leaderboard · animated
320×50 mobile banner · static
160×600 skyscraper · static

In place — transit shelter

HONK IF

YOU'RE

JEALOUS.

VOLT ONE · TEST RIDES FREE

Self-aware placement: ads about traffic, parked at traffic. QR per corridor = separable attribution.

Copy platform

"Honk if you're jealous."
Why it works: flips the power dynamic — the rider owns the joke, the driver owns the horn.

Results dashboard demonstrative

Test-ride signups
1,840 / 1,000 goal
Cost per signup
$9.40 / $18 target
LP conversion
11.2%
Press features
3 local outlets

Week-5 dip = creative-rotation checkpoint from the flight plan; rotation 3 took over and weeks 6–8 ramped to the launch event.